第二部分 中英對(duì)照

　　請(qǐng)解釋一下什么是集體思維，以及集體思維的作用。請(qǐng)舉一些電腦公司的例子。

　　Explain groupthink and its effects. Using the example of the computer company.

　　現(xiàn)在，請(qǐng)閱讀一篇關(guān)于集體思維的文章。你一共有45秒的時(shí)間閱讀這篇文章，計(jì)時(shí)開(kāi)始。

　　Now read the passage about Groupthink. You will have 45 seconds to read the passage. Begin reading now.

　　現(xiàn)在，請(qǐng)聽(tīng)某商業(yè)管理課上關(guān)于該話題的部分講課內(nèi)容。

　　Now listen to part of a lecture on this topic in a business management class.

　　那么，現(xiàn)在讓我來(lái)說(shuō)說(shuō)自己的一些經(jīng)歷吧。幾年前，我供職于一家電腦公司。

　　Male professor: So, let me tell you about my own experiences when I was working for a computer company a couple of years ago.

　　所以呢，有一天我的一位同事和我建議應(yīng)該對(duì)電腦外觀重新整改設(shè)計(jì)：讓它們更加具有時(shí)代的氣息。

　　So, one day a co-worker and I suggested we should give our computers a design make-over: make them look more up-to-date.

　　市場(chǎng)調(diào)查顯示：如果我們的電腦看起來(lái)更炫酷的話，新顧客會(huì)更加有興趣，會(huì)更加愿意購(gòu)買。

　　Market research was showing that new customers said they would be more interested in buying our computers if they looked cooler.

　　我們的技術(shù)是進(jìn)步了，但是電腦的外部設(shè)計(jì)看起來(lái)真是落后。

　　Our technology was advanced but the outside design looked really old-fashioned.

　　起初呢，組里有超過(guò)一半的人是支持我們的。

　　At first, more than half the group supported us.

　　但有一些高級(jí)經(jīng)理不支持設(shè)計(jì)的變動(dòng)。

　　There were a few senior managers there though who didn't support the design change.

　　其中一位高級(jí)經(jīng)理說(shuō)：“我們的重心永遠(yuǎn)是要放在技術(shù)上，改變外觀是不必要的花費(fèi)�！�

　　One of the senior manager said, "Our focus has always been on technology, changing the look is an unnecessary cost."

　　基本上就在那一瞬間，我們的一些支持者們就改變主意了。甚至我那位同事都改變想法了!

　　Almost immediately, some of our supporters changed their minds! Even my co-worker changed his mind!

　　散會(huì)后，我問(wèn)他為什么呀，他說(shuō)自己不想給高級(jí)經(jīng)理留下壞印象。

　　When I asked him why after the meeting, he told me he didn't want to make a bad impression on the senior managers.

　　他覺(jué)得和他們意見(jiàn)不統(tǒng)一，會(huì)影響到自己的升遷機(jī)會(huì)，因?yàn)槌址磳?duì)意見(jiàn)的話會(huì)讓自己看起來(lái)不善于團(tuán)隊(duì)合作。

　　He thought that disagreeing with them might jeopardize his chances of getting a promotion by not looking like a team-player.

　　那么我是怎么想的呢?我很討厭承認(rèn)這一點(diǎn)，但是，經(jīng)過(guò)幾個(gè)小時(shí)的討論后，

　　What about me? I hate to admit it, but, after a few hours of discussion,

　　我開(kāi)始懷疑大家是否值得花時(shí)間去討論這件事?

　　I started wondering if it was worth everyone's time to argue about this?

　　隨著越來(lái)越多的人站在高級(jí)經(jīng)理那邊，我開(kāi)始覺(jué)得只有自己一個(gè)人支持整改設(shè)計(jì)的投票。

　　As more people sided with the senior management, I started to feel that I was the only one holding up the vote.

　　似乎大家都覺(jué)得沒(méi)有改變的必要。所以，最后我投了反對(duì)票，反對(duì)了自己的觀點(diǎn)。

　　Everyone else seemed to think change wasn't necessary. So I voted against my own idea in the end.

　　所以呢，我們?nèi)�體一致認(rèn)為要保持現(xiàn)有的老外觀設(shè)計(jì)。

　　So we unanimously decided to stay with the current old-looking design.

　　但是這個(gè)決定讓我們付出了慘痛的代價(jià)，讓公司損失了很多錢。

　　But this decision ended up costing us a lot of money.

　　就在同一年，我們的競(jìng)爭(zhēng)對(duì)手推出了新設(shè)計(jì)，吸引了我們的一些客戶，

　　That same year, our competitor came out with a new design that attracted some of our customers

　　也讓我們失去了從潛在客戶獲利的機(jī)會(huì)。

　　and prevented us from profiting on potential new customers.