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      2014年4月全國(guó)高等教育自學(xué)考試電子商務(wù)英語(yǔ)試題_第3頁(yè)

      來(lái)源:考試網(wǎng) [ 2014年8月3日 ] 【大 中 小】

        第二部分: 在下列課文片段中按文中意思提示填入遺漏的詞。 (每小題1分,共5分)

        Business plan will vary 31 company to company reflecting their different needs. 32 example, an established business looking at adding an 33 component will be able to focus on integration 34 the physical store and the online store. A pure player—a business operating solely 35 the Internet—will use its business plans to demonstrate its market analysis and seek funding.

        四、根據(jù)給出的漢語(yǔ)詞義和規(guī)定的詞性寫(xiě)出相應(yīng)的英語(yǔ)單詞,該詞的第一個(gè)字母已經(jīng)給出,每條短線上寫(xiě)一個(gè)字母。(本大題共10小題,每小題1分,共10分)

        36. 物流,后勤n. l_ _ _ _ _ _ _ _

        37. 特征,特質(zhì),屬性 n. a_ _ _ _ _ _ _ _

        38. 系統(tǒng)的,體系的 adj. s_ _ _ _ _ _ _ _ _

        39. 方式,樣式,風(fēng)格 n. m_ _ _

        40. 不可避免的,必然發(fā)生的 adj. i_ _ _ _ _ _ _ _ _

        41. 舉辦地點(diǎn),場(chǎng)所,場(chǎng)地 n. v_ _ _ _

        42. 發(fā)票,發(fā)貨單 n. i_ _ _ _ _ _

        43. 后果,結(jié)果 n. c_ _ _ _ _ _ _ _ _ _

        44. 轉(zhuǎn)移,轉(zhuǎn)變,轉(zhuǎn)換 n. / v. s_ _ _ _

        45. 進(jìn)入,滲透,洞察,領(lǐng)悟n. p_ _ _ _ _ _ _ _ _ _

        五、給出下列單詞或術(shù)語(yǔ)的漢語(yǔ)意義。(本大題共20小題,每小題1分,共20分)

        46. digital signature

        47. business plan

        48. one to one marketing

        49. staff recruitment

        50. designer clothes

        51. the Continent market

        52. funding requests

        53. customer self-service

        54. expected revenue

        55. page pushing

        56. be concerned with

        57. opt-out of

        58. in the long run

        59. log in

        60. give way to

        61. by means of

        62. engage in

        63. stir up

        64. in bulk

        65. as follows

        六、根據(jù)句子的意思將括號(hào)中的詞變成適當(dāng)?shù)男问健?本大題共5小題,每小題1分,共5分)

        66. After he finished the book, he found time to lecture at ______ (vary) colleges.

        67. I ______ (snag) two tickets for tonight’s show this morning.

        68. This task requires your full ______ (concentrate).

        69. Our victory is ______ (assure); nothing can stop us.

        70. These programs can be ______ (integrate) with your existing software.

        七、英譯漢:閱讀下面的短文,然后把畫(huà)線的句子翻譯成漢語(yǔ)。(本大題共5小題,每小題2分,共10分)

        Firms are interested in E-commerce because, quite simply, it can help to increase profits. (71)All the advantages of Ecommerce for business entities can be summed in one statement: E-commerce can increase sales and decrease costs.

        For Companies: (a) It increases profits. (b) It increases sales. (c) (72)Advertising can reach potential customers in every country in the world. (d) (73)A virtual community is formed, not in the physical world, but on the Internet. (e) It decreases costs.

        For Buyers: (a) Increases purchasing opportunities. (b) Provides competitive bid information. (c) Increases speed and accuracy of information. (d) Reduces costs. (e) A wider range of choices are available. (f) (74)Some products such as software, audio clips(音頻剪輯), or images, can be delivered via the Internet. (g) Society derives benefits. (h) Electronic payment of tax refunds, public retirement, and welfare support costs less to issue. (i) Electronic payment is more secure and faster. (j) E-payments are easier to control than checks, which can help protect against fraud and theft losses. (k ) You can work from home. (l) It reduces commuter-costs and traffic jams. (m) (75)It’s environmentally sound reduces pollution. (n) Distance education has emerged.

        八、漢譯英: 請(qǐng)把下面的漢語(yǔ)句子翻譯成英語(yǔ)。(本大題共5小題,每小題2分,共10分)

        76. 有些風(fēng)險(xiǎn)源于環(huán)境的變化。(arise from)

        77. 錢會(huì)轉(zhuǎn)到你的銀行賬戶上。(transfer)

        78. 開(kāi)業(yè)當(dāng)天并不完全算是巨大的成功。(roaring success)

        79. 電子商務(wù)這一術(shù)語(yǔ)用來(lái)描述在因特網(wǎng)上運(yùn)營(yíng)的企業(yè)。(describe)

        80. 一旦病毒進(jìn)入你的在線商用電腦,它將以各種形式進(jìn)行破壞。(once, wreak havoc)

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