移動(dòng)互聯(lián)是互聯(lián)網(wǎng)行業(yè)競(jìng)爭(zhēng)最激烈、創(chuàng)新最集中的領(lǐng)域。移動(dòng)電商或?qū)⒉恢皇请S時(shí)隨地購(gòu)物,O2O(online to offline)也可能迎來(lái)百花齊放,本地化、社交化和無(wú)界經(jīng)營(yíng)(boundless operation)可能會(huì)成為O2O新的發(fā)展方向。移動(dòng)電商也許將從普通實(shí)物電商向個(gè)性服務(wù)電商延伸。語(yǔ)音搜索、圖片搜索等新的搜索方式以及基于位置的服務(wù)等相關(guān)功能將成為新的競(jìng)爭(zhēng)點(diǎn)。從電視、電腦再到移動(dòng)設(shè)備的跨屏移動(dòng)廣告(multi-screen mobile ad)或?qū)⒊蔀橹髁鳌?/P>
參考譯文:
Among Internet industries, mobile Internet is the field where the fiercest competition happens and the innovation most concentrates. Mobile e-commerce may not be merely free from the limits of time and place. O2O (online to offline) may witness an all-round development, and localization, socialization, and the boundless operation may be new development directions. Mobile e-commerce may extend from e-commerce of common items to that of personalized services. New searching methods like the voice search and the image search, and other relevant functions like services based on location will be where the new competition lies. Multi-screen mobile ads involving televisions, computers and mobile devices may be the main trend.