2019年6月大學(xué)英語(yǔ)六級(jí)翻譯模擬題：網(wǎng)購(gòu)4篇

　　第一篇

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　　如今，隨著網(wǎng)絡(luò)的發(fā)展，越來(lái)越多的人喜歡網(wǎng)上購(gòu)物。足不出戶，只需鼠標(biāo)—點(diǎn)，快遞員就會(huì)把你要的東西送到家門口，省時(shí)省力，方便快捷。這為消費(fèi)者節(jié)省了很多逛超市的時(shí)間，也避免了交通擁堵。由于網(wǎng)上銷售庫(kù)存壓力較小、經(jīng)營(yíng)成本低、經(jīng)營(yíng)規(guī)模不受場(chǎng)地限制，這也給年輕人創(chuàng)業(yè)提供了很好的機(jī)會(huì)。網(wǎng)上購(gòu)物無(wú)論對(duì)消費(fèi)者、企業(yè)還是市場(chǎng)都有著巨大的吸引力和影響力，在新經(jīng)濟(jì)時(shí)期無(wú)疑是達(dá)到“多贏(multi-win)”效果的理想模式。

　　參考譯文

　　Nowadays, with the development of Internet, more and more people prefer to shop online. You would get the goods you want at your door from the expressman just by clicking the mouse, which is convenient and can save both time and effort. Online shopping cuts down on the consumers'time of going to the supermarket and avoids the traffic jam. Due to little pressure on stock, low management cost and business scale with little limitation on sites, online shopping offers a good opportunity for young people to start a business. Online shopping is attractive and influential to its consumers, companies and market, which can achieve an ideal pattern of multi-win effect in the new economy period undoubtedly.

　　第二篇

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　　波士頓咨詢公司最近做的一項(xiàng)研究顯示，到2020年中國(guó)將會(huì)有2.2億家庭收入在2萬(wàn)到100萬(wàn)美元的富裕消費(fèi)者。這些消費(fèi)者中75%住在“較小城市”。隨著網(wǎng)絡(luò)的發(fā)展，較小城市的消費(fèi)者的一種必然趨勢(shì)是他們更加依賴社交網(wǎng)絡(luò)服務(wù)上的信息。很多網(wǎng)絡(luò)顧客都是通過微信、微博和QQ空間分組的。據(jù)估計(jì)今年中國(guó)將會(huì)有2.5億消費(fèi)者進(jìn)行網(wǎng)購(gòu)，位于四線城市的消費(fèi)者平均每人會(huì)花費(fèi)他們50%或者更高的工資在網(wǎng)購(gòu)上，這一數(shù)據(jù)要比一線城市的消費(fèi)者的花費(fèi)高。

　　參考譯文

　　A recent study conducted by the Boston Consulting Group says there will be 220 million affluent consumers, who are from households earning between $ 20,000 to $ 1 million, in China by 2020, and 75 percent of them will live in “smaller” cities. With the development of the Internet, an inevitable trend among these consumers is they are much more dependent on information from social networking services. Many of the website’s customers are “grouped” by Wechat, Weibo and QQ Zones. It is now estimated that 250 million Chinese consumers will shop online this year and the average shopper in a fourth-tier city in China will spend 50 percent or more of their income on e-commerce than those in top-tier cities.

　　第三篇

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　　“雙十一網(wǎng)購(gòu)節(jié)”簡(jiǎn)稱“雙十一”，是指每年11月11日的網(wǎng)絡(luò)促銷日。在這一天，許多網(wǎng)絡(luò)商家會(huì)進(jìn)行大規(guī)模促銷活動(dòng)。它源于淘寶商城2009年11月11日舉辦的促銷活動(dòng)，當(dāng)時(shí)營(yíng)業(yè)額遠(yuǎn)超預(yù)想的效果，于是11月11日成為天貓舉辦大規(guī)模促銷活動(dòng)的固定日期。近年來(lái)雙十一已成為中國(guó)電子商務(wù)行業(yè)的年度盛事，并且逐漸影響到國(guó)際電子商務(wù)行業(yè)。

　　參考譯文

　　On the 11th of November every year, a great number of online merchants in China have a large- scale sale on their merchandise. It is an online shopping extravaganza. The first 11/11 sale took place on November 11, 2009, when the then Taobao Mall launched a promotional event on single’s day and saw sales soar, far exceeding expectations. The date was thus fixed as the day when online merchants hold large-scale sales. In recent years, the 11/11 sale has become an annual event for the whole e-commerce industry in China. Its impact on the international e-commerce industry has also been felt.

　　第四篇

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　　中國(guó)市場(chǎng)經(jīng)濟(jì)的發(fā)展而迅速增長(zhǎng)。因此，那些追求物質(zhì)生活的人們只要有購(gòu)買力，就不可避免地會(huì)購(gòu)買奢侈品。一項(xiàng)報(bào)告顯示，中國(guó)的奢侈品消費(fèi)總額占全球市場(chǎng)份額的四分之一，且位居世界第二，僅次于日本。然而，從消費(fèi)觀念方面來(lái)講，很多中國(guó)的消費(fèi)者還處在“炫耀性消費(fèi)”的階段，這是一種不健康的狀態(tài)。奢侈品不應(yīng)該是炫耀的手段，或者是與權(quán)力、財(cái)富和社會(huì)關(guān)系相關(guān)的標(biāo)志。

　　參考譯文：

　　As China has achieved new heights in its economy and recently entered an era of mass consumption, the purchasing power of Chinese people is rising along with the development of market economy. Therefore, it is inevitable that people who pursue material life buy luxuries as long as they can afford. According to a report, the total consumption of luxuries in China accounted for a quarter of the global market share and ranked second in the world after Japan. However, in regard to consumption concept, a large number of Chinese consumers are still in the stage of “conspicuous consumption”, which is unhealthy. Luxuries should not be the tools of showing off or signs associated with power, wealth and social ties.