2019年翻譯資格考試三級(jí)口譯練習(xí)題：客戶溝通

　　漢譯英

　　通過電腦網(wǎng)絡(luò)，企業(yè)可以迅速而直接地與潛在的顧客進(jìn)行溝通�；ヂ�(lián)網(wǎng)促銷宣傳方式包括廣告、贊助以及各種促銷活動(dòng)，如競賽、優(yōu)惠券、回饋等。

　　成功運(yùn)作的網(wǎng)站在傳遞廣告信息時(shí)，巧妙地把促銷宣傳與其他內(nèi)容融為一體。為了提高網(wǎng)站訪問率、培養(yǎng)顧客對產(chǎn)品的信賴，各企業(yè)不斷提供與顧客互動(dòng)機(jī)會(huì)。

　　既然廣告的主要目的是促銷商品，廣告商就不總是尋求消費(fèi)者的最大利益。有些廣告是在欺騙公眾，如：演員裝扮成醫(yī)生來促銷保健品。

　　做廣告是要花錢的。當(dāng)消費(fèi)者每次在買他們在廣告上所看的商品的時(shí)候也就支付了電視節(jié)目的費(fèi)用。產(chǎn)品的廣告費(fèi)都加載了消費(fèi)者要付的成本上。

　　參考譯文

　　By going online, companies can communicate instantly and directly with prospective customers. Promotion on the World Wide Web includes advertising, sponsorships, and sales promotion like contests, coupons, and rebates.

　　Successful websites combine promotional and non-promotional information indirectly when delivering the advertising messages. To encourage visits to their sites and to create customer loyalty, companies provide many opportunities for intension.

　　Since the main purpose of advertising is to sell goods, the advertise is not always looking out for the best interests of the consumer. Some advertising is cheating the public, such as actors dressed as doctors promoting health products.

　　It costs money to advertise. Consumers pay for television programs every time they buy a product they see advertised. The cost of advertising a product is added to its cost to consumers.

　　熱點(diǎn)關(guān)注：2018年CATTI口譯初級(jí)考試模擬試題(42篇)