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      ACCA管理會計階段測試精選習(xí)題PartB

      考試網(wǎng)  [ 2017年2月27日 ] 【

        Question:Which of the following situations is most likely to result in a favourable selling price variance?

        A The sales director decided to change from the planned policy of market skimming pricing to one of market penetration pricing.

        B Fewer customers than expected took advantage of the early payment discounts offered.

        C Competitors charged lower prices than expected, therefore selling prices had to be reduced in order to compete effectively.

        D Demand for the product was higher than expected and prices could be raised without adverse effects on sales volumes.

        Raising prices in response to higher demand would result in a favourable selling price variance.

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